Driver Registration
Signing up 8,800 new drivers a month, quickly and accurately.
The challenge
- A big goal: 8,800 completed driver sign-ups every month
- A new team with no experience of this process
- Many checks on licences, documents and vehicles, plus confirming details with each driver
- Vehicle-change requests added with only two agents, during a fuel crisis
- Each call was expected to take 6–8 minutes
What we did
- Grew the team to 15 agents, so quality held up as volume grew
- Wrote step-by-step guides for every check
- Ran regular training, mentoring and team activities
- Made calls quicker without skipping any checks
The results
- 104% of the sign-up target by month 2 (69% in month 1, 100% in month 3)
- Agents leaving the team fell from 20% to 5%
- Over 90% consistency, with serious errors kept to 3–4% (limit: 5%)
- Calls now take about 4 minutes
- A clear, written process the client can rely on
More drivers signed up, a steadier team, and checks done right every time.

